Last updated: November 6, 2025
Sophie Whitelaw operates this website and online store, including all related information, content, features, products and services (collectively, the “Services”), to provide you with a curated and secure shopping experience.
This Privacy Policy explains how we collect, use, and disclose your personal information when you visit, use, or make a purchase through www.sophiewhitelaw.com or otherwise communicate with us. By using our Services, you acknowledge that you have read and understood this Privacy Policy.
When we refer to “personal information,” we mean any information that identifies or could reasonably identify you. This may include:
Contact details: your name, billing and shipping address, phone number, and email address.
Payment details: payment card information, transaction data, and billing details.
Account information: login details, preferences, and order history.
Device information: your IP address, browser type, time zone, and cookie data.
Usage data: details about how you browse and interact with our website, including pages viewed and items added to your basket.
Communications: information you provide when contacting us, such as customer support messages.
We collect this information directly from you when you place an order, create an account, or contact us, and automatically through cookies and similar technologies when you browse our website.
We use your personal information to:
Provide and improve our Services – including fulfilling orders, processing payments, shipping items, managing your account, and personalising your experience.
Communicate with you – about your orders, deliveries, and support inquiries.
Enhance security – by detecting and preventing fraud or unauthorised access.
Comply with legal obligations – such as tax, accounting, or regulatory requirements.
Marketing and advertising – to send relevant offers and updates (only where you have opted in).
We also use information about how you browse our Site to improve user experience and assess the effectiveness of our marketing efforts.
We may share your information with trusted third parties that help us operate and deliver our Services, including:
Shopify, which powers our online store. You can read more about how Shopify uses your personal information here: https://www.shopify.com/legal/privacy
Service providers that assist with payment processing, shipping (such as DHL and Royal Mail), IT, and customer communications.
Analytics and marketing partners (e.g. Google Analytics) to help us understand website use and improve our offerings. You can read more here: https://policies.google.com/privacy
We may also disclose your information if required by law, to respond to lawful requests, or to protect our rights and property.
Our Services are hosted by Shopify, which collects and processes certain personal information about your use of the Site to provide and improve the platform. Shopify may also process your data in connection with its enhanced features and analytics tools.
For details on how Shopify processes your information and how to exercise your rights, visit the Shopify Consumer Privacy Policy
As part of providing our Services, we may transfer, store, or process your information outside your country of residence, including in the UK, the European Economic Area (EEA), Canada, or the United States. When we do so, we rely on approved transfer mechanisms such as the European Commission’s Standard Contractual Clauses to ensure your information remains protected.
Depending on where you live, you may have the right to:
Access the personal information we hold about you.
Request correction or deletion of your data.
Object to or restrict our processing of your data.
Withdraw consent for marketing communications at any time.
Request a copy or transfer of your data (data portability).
To exercise your rights, please contact us at studio@sophiewhitelaw.com
If you reside in the UK or EEA and are unsatisfied with how we process your data, you may lodge a complaint with your local data protection authority.
We retain your personal information for as long as necessary to fulfil the purposes outlined in this policy — for example, while your account remains active or as required to comply with legal, tax, or accounting obligations.
We use cookies and similar technologies to enhance your browsing experience, analyse site traffic, and provide personalised recommendations. You can manage cookie preferences through your browser settings.
Our Services are not directed to children, and we do not knowingly collect personal information from anyone under the age of 18. If you believe a child has provided us with their information, please contact us to request deletion.
We implement reasonable administrative, technical, and physical safeguards to protect your personal information. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.
We may update this Privacy Policy periodically to reflect changes in our practices or for other operational, legal, or regulatory reasons. Any updates will be posted on this page with a revised “Last updated” date.
If you have any questions about our privacy practices, or wish to exercise your data rights, please contact us at:
Sophie Whitelaw
Email: studio@sophiewhitelaw.com
Address: 1 Cowcross Street, London, EC1M 6DR, United Kingdom
For the purposes of data protection law, Sophie Whitelaw is the data controller of your personal information.